• fluoride whitening toothpaste

    For a Visibly White Smile!*

    With High Impact White, you can get that whiter, brighter, bolder smile.

    • For 4 shades visibly whiter teeth*
    • Professionally recommended whitening ingredient, hydrogen peroxide.
    • Contains 2x the whitening ingredient**
    • It’s enamel-safe whitening, that’s good for daily use.
    • Fluoride formula to protect against cavities

    *when brushing twice daily for 6 weeks.
    **Vs Optic White® Sparkling Mint®.

    • + INGREDIENTS
      Active Ingredient
      Sodium monofluorophosphate 0.76% (0.12% w/v fluoride ion)
      Inactive Ingredients
      propylene glycol, calcium phosphate, PVP, PEG/PPG-116/66 copolymer, PEG-12, glycerin, flavor, hydrogen peroxide, sodium lauryl sulfate, silica, tetrasodium pyrophosphate, sodium saccharin, disodium pyrophosphate, sucralose, phosphoric acid, BHT, water

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  • Optic White<sup>®</sup><br>Express White

    Dazzle Without the Hassle

    New Express White is Colgate’s fastest whitening toothpaste ever.

    • Breakthrough formula offers whiter teeth in 3 days* just by brushing.
    • Professionally recommended whitening ingredient, hydrogen peroxide.
    • Contains 2x the whitening ingredient.**
    • Safe for daily use. Protects enamel and provides anti-cavity fluoride protection.

    *For best results, use as directed for 4 weeks.

    **Vs Optic White® Sparkling Mint®.

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    Does Colgate® Optic White® Toothpaste cause sensitivity?

  • On the
    Bright Side

    The must-have toothpaste for your whitening toolkit.

    With regular use, this high-impact whitening toothpaste:

    • Helps removes stains ordinary toothpastes don't.
    • Whitens more than 3 shades, results start in just one week!

    Plus, it's got a special formula made with enamel-safe whitening toothpaste ingredients.

    For best results, use as directed for four weeks.

    On the
    Bright Side

    The must-have toothpaste for your whitening toolkit.

    With regular use, this high-impact whitening toothpaste:

    • Helps removes stains ordinary toothpastes don't.
    • Whitens more than 3 shades, results start in just one week!

    Plus, it's got a special formula made with enamel-safe whitening toothpaste ingredients.

    Optimal results based on brushing twice daily for four weeks.

    On the
    Bright Side

    The must-have toothpaste for your whitening toolkit.

    With regular use, this high-impact whitening toothpaste:

    • Helps removes stains ordinary toothpastes don't.
    • Whitens more than 3 shades, results start in just one week!

    Plus, it's got a special formula made with enamel-safe whitening toothpaste ingredients.

    Optimal results based on brushing twice daily for four weeks.

    Fresh Flavour: Sparkling Mint

    Dare to dazzle with a smile that's clean and radiant

    Fresh Flavour: Cool Mint

    Kick back and enjoy the cool, minty taste that never has to try too hard

    Fresh Flavour: Enamel White Luminous Mint

    Protect your enamel and whiten your teeth with this classic flavor

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    • Reviews

    Does Colgate® Optic White® Toothpaste cause sensitivity?

    Does Colgate® Optic White® Toothpaste cause sensitivity?

    Does Colgate® Optic White® Toothpaste cause sensitivity?

Optic White<sup>®</sup> Whitening Toothpaste, Mouthwash and Toothbrushes

Use Together For
Whiter Teeth In
1 Day*

* Use Mouthwash prior to Optic White® Whitening Pen. For best results, continue routine as directed.